Saturday, February 20, 2010

Mastermind for Karen Zipser

Karen Zipser is looking for a tagline for her website; like "Karen Zipser - Word Wizard". Her history is writing for marketing and advertising, technical manuals, and letters. Her intended audience is business people; so her tagline should speak to them. Studies show that people decide to stay on a website within microseconds so we need an attention grabber. So. We decided to have a virtual internet mastermind brainstorming session. Think of a tagline. Be creative. Think outside the box. Anything goes.
Send your ideas to Karen at karenz@dejazzd.com

Thanks in advance.
Peter Mitchell

Friday, February 5, 2010

Gerald Pawlikowski speaks


Gerald Pawlikowski speaks about being aware of customer perceptions and being customer focused.
Presentation to Entrepreneurs' Connection February 4, 2010
http://www.ecreferral.com

Tuesday, February 2, 2010

more web marketing


Sydni Craig-Hart is a marketing coach that will help you focus your internet marketing.
i'm impressed with her simple approach to practical things you can do to attract business using internet tools.
apparently, she has taken her own advice. google "sydni craig-hart" to find 75,000+ references to her business.
and about the funny picture of the dragon eating it's own tail?
it's the icon of a self-referential system.
it just struck me as iconic that sydni is using her internet marketing expertise to sell her internet marketing expertise.
and it didn't escape me that the link to "google "sydni craig-hart"" above will appear in the google results for sydni craig-hart.