Book review of Sales Dogs: You Do Not Have to Be an Attack Dog to Be Successful in Sales

Book review of “Sales Dogs” for Entrepreneurs' Connection

 There is no profession in the world that offers more financial reward, more personal freedom and more character development than sales. As a matter of fact nearly all great business leaders, successful entrepreneurs and great investors trace their roots and the core of their success to their sales training and sales experience. If you are concerned by the growth or the productivity of your sales team, your sales manager, or even yourself then this is a must read.

Written by Blair Singer with an introduction from Robert Kiyosaki, and published in 2001, Sales Dogs: You Do Not Have to Be an Attack Dog to Be Successful in Sales is a book which gives advice on how to generate better revenues and become a stronger seller. Blair Singer divides people into five categories of sales dogs, in which there are strengths in each.

Author of this book, Blair Singer, compares dogs with the people (sales people = sales dogs) in a very "sweet" way. He describes five basic breeds of the sales dogs: 1. Pit Bull, 2. Golden Retriever, 3. Poodle, 4. Chihuahua and 5. Basset Hound, as well as their mutations/combinations. Due to the fact that every person is different, there is a need to communicate with them differently. This book teaches the proper communicating styles with each breed. It even provides funny pictures of the each breed that makes remembering the knowledge gained even easier.

Fact - There is no "right" way to sell, there is no "perfect" salesperson, and there is no one-personality characteristic that will guarantee you success.

Fact - Is that we are all individuals and if we try and pour ourselves into a set mold of the perfect salesperson we are doomed from the start and we will do nothing but make the vast majority of us unhappy and spectacularly unsuccessful.

Sales Dogs has taken away the theory, the complexity and the illusion of what it takes to be successful in sales and made it Dog-Simple! It has injected the irreverence and fun that allows you to see the humor in some of the things that you take too seriously and convert those experiences into cash. It simplifies the core elements of million dollar sales strategies so that you can add totally new dimensions of power, wealth and wisdom to your life and relationships.

 Sales Dogs: You Do Not Have to Be an Attack Dog to Be Successful in Sales is a book that teaches you to explore your own strengths and personal skills to maximize your selling potential and place you in the high quality margin of any sales profession. Passing along Leadership techniques that will allow you to “lead the pack” as a true alpha dog and get all the sales you were after.

Robert Biro

513-238-0744

rbiro@wbhomebuyers.com

Entrepreneurs' Connection Kickoff Event

Help us celebrate the official start of our urban greening project in downtown Reading. Register for Entrepreneurs' Connection Reading Rising Park Kickoff Event on March 29th starting at 5:00 at RACC. To find out more or to register, click on the link below.

http://conta.cc/wby9nu

Book review of “Jeffery Gitomer’s Book Collection” for Entrepreneurs' Connection

Book review of “Jeffery Gitomer’s Book Collection” for Entrepreneurs' Connection

Normally this weekly review has enough time to cover only one book.  This week we have a collection.  If you have anything to do that involves sales or networking this set should be at the top of your list to buy and add to your Knowledgebase.

The Little Black Book of Connections - It’s about how you can climb the ladder without stepping on people's backs. It's about how to earn the respect of a powerful mentor without begging. It's about how to build stronger relationships with customers, bosses, co-workers, vendors, friends, and family. It's about being in the same room with powerful people. It's about how to connect and how to not connect. It's about how to say the right things to the right people in the right circumstances to make the right impression.

The Little Red Book of Selling - If salespeople are missing out on the more important aspect of sales: why people buy. This is "all that matters," and this book aims to demystify buying principles for salespeople. “The Little Red Book of Selling” should be read at regular intervals until it’s ingrained upon your mind. It is not a manipulative step-by-step manual that shows you how to trick and confuse your prospective customer until they are left with no option but to buy, but a manual on how to improve yourself.

The Little Red Book of Sales Answers -Jeffrey Gitomer isn’t reinventing the sales wheel; he’s just showing you how it turns. Whether you’ve been in sales for five weeks or five years, you know what questions you want answered: "How do I make a cold call?" "When do I ask for the sale?" "How do I get referrals?" Gitomer answers these questions and more, succinctly and thoroughly, with a mix of common sense and hard-won experience. He doesn’t provide shortcuts or a magic sales formula.

The Little Gold Book of YES Attitude - A positive attitude is an absolute must. According to Gitomer a Yes! Attitude is better than just a positive attitude as it helps you to formulate your responses in a positive form. The book is intended to be a study guide to help you to develop a truly positive attitude.

The Little Green Book of Getting Your Way - in this volume Gitomer is suggesting how to speak, write, present, persuade, influence, and sell your point of view to others. It’s so accurate it’s the subtitle for this book.

Yes it’s a lot of books and a lot of reading. This about this, Homes worth over $250,000 are designed with bookshelves from the beginning.  The wealthy understand the power of knowledge.

Robert Biro

513-238-0744

rbiro@wbhomebuyers.com

www.WBHomeBuyersLLC.com