Should we approach sales differently in PA?

PA consumers and business people have a different outlook, possibly more skeptical and "stubborn" or a more "closed community." Is this because of our mostly German heritage? PA is top on the list of residence who don't move out of state which makes our communities more closed-knit.

How do you break into old-established networks? It takes 3-5 years for anybody to gain a solid presence in a network. How do we get connected sooner?